Links Gorilla
Free URL, link, QR code, and tracking tools — parse, build, check, and generate.
Popular Link Tasks
Jump straight into the link jobs people use most.
URL Tools
Inspect, transform, and clean up URLs and slugs.
Tracking Tools
Build campaign URLs and check where links actually go.
QR Tools
Generate QR codes for links, text, Wi-Fi, and more.
QR Code Generator
Turn any URL or text into a downloadable QR code.
Cleanup Tools
Tidy, dedupe, and organize lists of URLs in bulk.
Learn about links
Plain-English guides to URLs, redirects, UTM parameters, and link tracking.
What Is a URL?
Learn what a URL is, what each part does, and how browsers turn a web address into a page. A friendly, jargon-free guide from Links Gorilla.
Article · 6 min readThe Anatomy of a URL
Break a URL into its parts — protocol, host, port, path, query string, and fragment — and learn what each one does, with clear examples.
Article · 5 min readHow URL Shorteners Work
A friendly explainer of how URL shorteners like bit.ly and tinyurl turn long links into short ones — and the redirect, tracking, and risk trade-offs involved.
Article · 5 min readWhat Are UTM Parameters?
Understand UTM parameters — utm_source, utm_medium, utm_campaign, utm_term, and utm_content — and how analytics tools use them to attribute traffic.
Article · 6 min readUnderstanding Link Tracking
A friendly intro to link tracking — UTMs, click IDs like gclid and fbclid, redirects, pixels, and how attribution actually works.
About Links Gorilla
Links Gorilla is a free hub of URL, link, and QR tools. Parse and encode URLs, generate clean slugs, build UTM-tagged campaign links, check whether links are alive, follow redirects to the final destination, and generate downloadable QR codes — all from one consistent, no-signup interface.