Length as a depth signal
Search engines reward content that fully answers the query. Longer articles often (but not always) cover a topic more thoroughly.
Avoiding thin content
Pages under ~300 words are routinely flagged as thin. Use a word counter to make sure each page clears that floor.
Try the tool
Word Counter
Free word counter. Count words, characters, sentences, paragraphs, and reading time.
Open Word CounterFrequently asked questions
No — padding hurts rankings. Aim for the shortest length that answers the question well.
More from this guide
4 min read
What Is a Word Counter?
A plain-language intro to word counters and what they measure.
Read article5 min read
How Word Count Is Calculated
Under the hood: how Word Counter turns text into a number.
Read article6 min read
Ideal Blog Post Length
What the data says about the sweet spot for blog posts.
Read article4 min read
Character Count vs Word Count
When to count characters, when to count words, and why the difference matters.
Read article5 min read
Writing for the Web
Full guide coming soon.
Read article5 min read
Counting Words in Different Languages
Full guide coming soon.
Read article5 min read
Word Count for Essays and Academia
Full guide coming soon.
Read article5 min read
Improving Readability
Full guide coming soon.
Read article5 min read
The Complete Guide to Word Counting
Full guide coming soon.
Read article